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The Apple iPad: starting at $499


By Nilay Patel
posted Jan 27th 2010 2:19PM

Breaking News




After nearly a decade of rumors and speculation, Apple's finally unveiled the iPad. It's a half-inch thick and weighs just 1.5 pounds, with a 9.7-inch capacitive touchscreen IPS LCD display, and it's running a custom 1GHz Apple "A4" chip developed by the P.A. Semi team, with a 10-hour battery life and a month of standby. It'll come in 16, 32, and 64GB sizes, and it's got the expected connectivity: very little. There's a 30-pin Dock connector, a speaker, a microphone, Bluetooth, 802.11n WiFi and optional 3G, as well as an accelerometer and a compass. There's also a keyboard dock, which connects underneath in the portrait orientation, support for up to 1024x768 VGA out and 480p composite out through new dock adapter cables, and a camera attachment kit that lets you import photos from your camera over USB or directly through an SD reader. The device is managed by iTunes, just like the iPhone -- you sync everything over to your Mac. As expected, it can run iPhone apps -- either pixel-for-pixel in a window, or pixel-doubled fullscreen -- but developers can also target the new screen size using the updated iPhone OS SDK, which is available today. The 3G version runs on AT&T and comes with new data plans: 250MB for $14.99 and an unlimited plan for $29.99 a month contract-free. Activations are handled on the iPad, so you can activate and cancel whenever you want. Every iPad is unlocked and comes with a GSM "micro-SIM," so you can use it abroad, but there aren't any international deals in place right now -- Steve says they'll be back "this summer" with news on that front.


It starts at $499 for 16GB, 32GB for $599, and $699 64GB. Adding 3G costs a $130 per model, so the most expensive model (64GB / 3G) is $829. The WiFi-only model will ship on April 3rd, and the 3G models will be available in late April.



Fascinating motion magazine demo highlights iPad's potential

By Katie Marsal

Published: 11:00 AM EST

Tablet devices, and more specifically Apple's iPad, are bound to forever alter the landscape for print and digital publishers, as evidenced by captivating concepts such as motion magazines like one being worked on by Alexx Henry Photography for Viv magazine (videos included).


Together with co-directors Cory Strassburger and Ming Hsiung, the firm recently produced a so-called "motion magazine cover" and feature spread for the all digital magazine, enabling it create content that will come to life on the iPad and other tablet devices where digital magazines are expected to thrive.


In a behind the scenes video covering the making of the motion cover that was sent to planet5D, Alexx Henry and partner Andrew Gant describe how they were able to "put motion into print" in ways never seen before.


The living art interactive motion spread was shot with Red Digital's latest RED ONE camera and new Mysterium-X sensor, allowing them to capture the energy of a still-life action shoot with the motion of a blockbuster film. In addition to action spreads, this enables them to "present a story" to readers before the final frame of their motion covers.


The production team shot all of their living models on a green screen at a high frame rate and slowed them down, so when the action stops, the textual article can appear. After constructing their own 3D environment, they composited the photography and did all the camera moves.